A South African online marketing company has announced the launching of the first online casino in South Africa, taking therefore the first step in the development of the online gaming industry in the country.

George Macdonald, one of the directors of the company has anticipated a huge number of players to visit the website in the near future, since the gambling market is rapidly growing in South Africa, although he recognized that the online casino industry is extremely competitive.

The launching is planned to coincide with the start of the 9th All Africa Poker Tournament held at the Piggs Peak Hotel and Casino in Swaziland. Authorities of the new online casino have already announced huge cash prizes as well as a seat at the World Series of Poker (WSOP). The All Africa Poker Tournament is considered as the biggest poker event in the African continent.

On its first phase, the company is planning to acquire players through the three major search engines: Google, Yahoo and Msn.